Cottage Door Press publishes high-quality board books for babies and toddlers. Seeing a book go from concept to finished product is fun and rewarding—but it’s not a quick process. Once our work is done and we’ve sent our finished files to the printer, we wait several months to receive the first boxes of the printed books.
While we wait, our sales team is busy presenting our newest titles to book buyers. But without the printed books, what can our buyers review? That’s where label paper comes in! We print our finished files onto label paper (we use the repositionable matte finish paper) and then apply the printed label paper to blank white “dummy” books that are the same size and shape as the real thing.
The “comp” books that we create are a great way to give buyers a good understanding of the finished book, especially for new concepts like this Lift-a-Pop™ book, which combines lift-a-flaps with pop-ups